Wednesday, September 18, 2013

Swish Her Sweets: Act V Marketing Mix (Product)

Brand: Swish Her Sweets Premium Chews
Quality: Premium (tax is paid for)
Scope of Product Line: Mild blends of Cinnamon infused treats
Warranty: None
Packaging: Mimic of a cigarelleo package. White Base color with reflective gold glitter. Used to grab eye attention while inside a nightclub with colored lights.

Swish Her Sweets: Act VIII Marketing Mix (Price)

List Price: $2.00
Discounts: None
Bundling: N/A
Payment Terms and Finance Operations: Cash/Debit/Credit or whatever nightclub vendor accepts
Leasing Options: Commercial Nightclub Vendors Exclusively

Swish Her Sweets: Act VII Marketing Mix (Distribution)

Distribution Channels: Commercial Nightclub Vendors Exclusively (to promote growth within venue to increase sales on both parties)
Motivating the Channel: TBA
Criteria for Evaluating Distributors: Current license over commercial nightclub venue
Locations: USA (Las Vegas, Los Angelos, Miami, New York, Atlantic City, Atlanta, Dallas)
Logistics: TBA